Independent software companies are increasingly relying on innovative software licensing and pricing strategies to create steadier revenue streams. They are looking for smoother and more predictable revenue growth to make financial planning easier and to increase business efficiency and to maximize value to shareholders.
Summary: “… One of our key contacts recommended RLM since they were using it already. We have been very happy with our experience to-date, and would highly recommend RLM to any small start-up such as ours that wants to focus on what makes you great and leave license management to the pros.”
Cardiovascular Simulation, Inc.
The mission of Cardiovascular Simulation, Inc. (CSI) is to be the world-leader in software for cardiovascular applications including medical device design, biomedical research, and virtual surgical planning tools for therapeutic interventions. The company is a very small startup located in Mountain View, California, working in facilities provided by the Fogarty Institute of Innovation.
Cardiovascular Simulation, Inc.’s flagship software solution cvSimTM is a software application for patient-specific cardiovascular modeling and simulation. Based on technology originally developed at Stanford University, it enables users to create cardiovascular models from medical imaging data for quantification and blood flow simulation. Please visit our website (www.cvsim.com) for more information.
The selection of RLM was based on both philosophical and practical considerations. From a philosophical standpoint, the value-add of the CSI team is our extensive knowledge of cardiovascular modeling and simulation methodology. Therefore, whenever possible, we rely on cost-effective commercial libraries and open-source software for non-core technology such as license management.
From a practical standpoint, we needed a license management solution that was easy to implement, cross-platform (Windows & Linux), and cost-effective for a bootstrapping small start-up. Another particularly important consideration for us was that our software embeds several other commercial kernels that require a per-seat royalty fee so robust license management was critically important. We discovered Reprise by tapping into our network. One of our key contacts recommended RLM since they were using it already. We have been very happy with our experience to-date, and would highly recommend RLM to any small start-up such as ours that wants to focus on what makes you great and leave license management to the pros.
An important but easily overlooked aspect of a software license management system should be its support for and use of multiple license servers. The customers of software applications typically have more than one server machine on which to deploy license servers.
Software pricing and licensing experts agree that optimal pricing strategies are rooted in value pricing. This means that the customer and the vendor find a satisfying middle ground where the value that the user receives from the software is proportional to the price that he pays.
Summary: Reprise Software Inc. today announced that Achronix Semiconductor, developer of the world’s fastest field programmable gate array (FPGA) called Speedster, has licensed the Reprise License Manager (RLM).
”The Reprise License Manager’s capability, simplicity and value were a good fit for our company,” said Raymond Nijssen, chief software architect at Achronix Semiconductor. “We were impressed with what we saw in Reprise and RLM and believe our customers will be too,” Nijssen added.
The Reprise License Manager from Reprise Software, now in its fifth major release, was created by the original developers of FLEXlm/FLEXnet to offer software companies an alternative. RLM is more powerful and has a smaller footprint than older license managers. With a built-in web server for administration and a published spec for its report log output, RLM lowers costs for end users of software as well.
“We welcome Achronix to the ever-growing list of RLM licensees”, stated Matt Christiano, founder and CEO of Reprise Software. “We’re gratified to see more companies in the electronic design space trust Reprise and RLM to offer a superior license management solution with good value.”
Summary: Structural Vibration Solutions generates as many licenses as they need without any extra cost. They provide their customers with a time limited evaluation license which can be turned into a permanent node locked license after purchase which they can activate online using the internet or offline using a telephone or email.
About Structural Vibration Solutions:
A Complex task with a simple solution
Structural Vibration Solutions A/S in Denmark is a world-renowned developer and supplier of ARTeMIS Extractor. ARTeMIS Extractor is the leading software for Operational Modal Analysis (OMA) – the modal analysis software for the vast number of cases where it is preferred not to control or measure the vibrational loading on structures.
Structural Vibration Solutions patented software products are unsurpassed in the world, and their many references around the globe are proof of this. Operational Modal Analysis (OMA) is the only thing they do, making them extremely specialized.
The ARTeMIS modal software is an open, and user friendly platform for modal testing, modal analysis and modal problem solving. If you can measure the vibrations, ARTeMIS Extractor can give you the modes in terms of mode shape, natural frequency and damping ratio.
The ARTeMIS Extractor software is used around the globe within Mechanical, Civil, Aerospace, Offshore, Maritime & Automotive engineering. Eg. Siemens, NASA, Boeing, Stone Cutter Bridge among others. The size of the structure you want to measure does not matter.
Time is money and therefore it’s very important for Structural Vibration Solutions A/S to offer their customers the possibility to measure and use the ARTeMIS Extractor software during normal service state of the structure which also means that they can measure the structure in its true boundaries. ARTeMIS Extractor gives customers fast and automatic results which save them time and money.
RLM has simplified license distribution!
It has been a key issue from the beginning that Structural Vibration Solutions A/S needed a licensing system as flexible as the rest of their own ARTeMIS Extractor Software. RLM has been able to provide us with a system which fulfills their requirements.
Today the homepage www.svibs.com attracts a huge number of people from around the globe who daily download the software for evaluation. Therefore it’s important that the system is easy and fast for customers to use, experiencing success with ARTeMIS Extractor software right away.
Structural Vibration Solutions generates as many licenses as they need without any extra cost. They provide their customers with a time limited evaluation license which can be turned into a permanent node locked license after purchase which they can activate online using the internet or offline using a telephone or email.
Structural Vibration Solutions A/S does not carry any physical inventory, so the RLM licensing system is a crucial part of our operations and a reason for our success in the global market.
Many valuable software tools that require floating licensing run for only a short time. These include various solvers, development and design tools, and other specialty software products that are designed to perform very specific tasks very quickly. Unlike typical interactive or desktop applications, these short-burst applications typically do not have a GUI of there own, but are often launched by other applications within a product suite.
Summary: “One requirement was to provide customers with a time limited evaluation license that can be turned into a permanent node locked license after purchase. The other requirement was to support concurrent floating licenses. So we expected a whole bunch of coding and additional work in order to support floating licenses, but to our surprise we did not need to change a single line of code. Converting a node-locked evaluation or permanent license into a floating license is controlled by the license file itself. So by just modifying a text file and re-running Reprise utilities we support concurrent floating licenses. And this works whether the application is written in C or Java.”
Design and Modeling for DSP Implemenations in ASIC and DSP Processors
At Silicon DSP Corporation, we needed to integrate a license management system into multiple products on multiple platforms.
RLM Simplified our License Distribution
One requirement was to provide customers with a time limited evaluation license that can be turned into a permanent node locked license after purchase. The other requirement was to support concurrent floating licenses. So we expected a whole bunch of coding and additional work in order to support floating licenses, but to our surprise we did not need to change a single line of code. Converting a node-locked evaluation or permanent license into a floating license is controlled by the license file itself. So by just modifying a text file and re-running Reprise utilities we support concurrent floating licenses. And this works whether the application is written in C or Java.
RLM’s Pricing gave us Freedom
Reprise’s price structure provided another great advantage because we can generate as many licenses as we need without added costs. This translated into a great benefit to our customers because we could generate two licenses, one for home use and one for the workplace. And if for some reason a machine was down we could generate a new license. Thus we did not have to worry about running out of a fixed number of licenses.
Customizable RLM License Files Reduce Support Load
With respect to the concurrent floating licenses, the fact that the end customer can change the IP address pointing to the license server simply by editing the license file without our company’s involvement was a great plus. This saves us time and effort. We send the license text file to the customer and let them change the address based on their internal system. The security and protection for our product is in the node locked license on the server.
Web-based Documentation helps our Customers
Finally, we were able to leverage Reprise’s web based documentation to provide our customers with operational insight into how to optimize the RLM licensing environment.
License Tracker Inc., a Reprise Software partner, has announced the availability of a free "Limited Edition" (LE) version of its leading license usage reporting tool for software vendors and their users.
Of the many advantages to using a license manager, the easy creation of eval/trial/demo versions of your packaged software is arguably one of the most powerful. Using an electronic license with an expiration date, and possibly a "demo" flag, makes your product accessible to would-be buyers. Since electronic licenses can also be easily turned into full, "purchased" licenses, a trial version of your product is the logical first step in a successful sales process.