For software vendors, the most valuable aspect of using a license manager is the freedom to define exactly how your customers buy and use your software products. You can match the attributes of your licenses to the precise needs of your customers and markets. Equally valuable is the ability to address unusual opportunity-specific requirements from your biggest and most important customers or new technology partners.
Using a license manager can and should be the foundation of a successful sales/business model. Software demo functionality can maximize control and flexibility by including limited functionality for software evals and demos that are not yet activated. You can also up-sell marginal users, disable features and more.
The ability to easily create eval/trial/demo versions of your packaged software is arguably one of the most powerful advantages to using a license manager. Using an electronic license with an expiration date, and possibly a demo flag, makes your product accessible to would-be buyers. Since electronic licenses can also be easily turned into full, purchased licenses, a trial version of your product is the logical first step in a successful sales process.
There are a few basic guidelines that should be followed when integrating licensing into you software application. Adherence to these guidelines, while not strictly mandatory, will be greatly appreciated by your end-users who will see more consistent implementations from ISV to ISV.
If this title intrigued you at all, chances are you work for a company that sells software it creates, what many call an Independent Software Vendor (ISV). Most ISVs are pretty good at writing software, so when the time comes to consider adding a license manager to their software some ISVs feel it best that they just write the license manager part themselves and be done with it. Here are six things to consider before you build your own license manager.
Independent software vendors who see the need for a software license manager face the universal question of whether to build or buy. Here are a few things to consider before making your decision.
Software License Adoption How Do I Get my Company on Board? You’ve tried to introduce the concept of software licensing into your company. But, you’re not sure of the best way to move the process forward. Here are some tips to get you to the finish line. It All Starts at The Top We have …
In this article we attempt to provide a framework for how well-behaved applications use software licensing. Adherence to these guidelines will be greatly appreciated by your end-users who will see more consistent implementations. It is important to consider your end user and long-term support implications when designing your licensing implementation.
Do You Really Need a License Manager? Or can you use an Activation Server as a License Manager? In certain circumstances, you could use an Activation Server as a license manager. This would be the case for very simple, straightforward node-locked licensing. For example, an app that runs on a phone or a tablet (or a simple …
A while ago, we wrote a blog post entitled 101 license models. Since that time we followed up with posts on unrestricted license models, nodelocked license models, floating license models, and token-based license models. In this post, we explore the fifth set of license models described in that post – the Metered License Models. Metered License Models To review, …